About the Company: Lisa Lewis is Vice President of Corporate Communications & Media Relations for CPS Energy, the nation’s largest municipally owned energy utility providing both natural gas and electric service in and around the seventh-largest city in the nation. Lewis joined CPS Energy’s Marketing team in 2001, and manages internal and external communications, corporate responsibility, branding and social media. Before joining CPS Energy, Lisa worked in the advertising industry with service-industry clients from healthcare to transit.
About the Program: The Social Media Committee works to deliver quality instruction in social and digital media marketing for non-profit and corporate marketing/PR tacticians, and small- to mid-sized business owners, executives and managers who utilize social media or are interested in trends and tactics and how they affect profitability. Social U is a social media university for savvy marketers and features instruction, discussion and networking among local thought, strategy and implementation leaders in social and digital media as well as an interactive social media experience on event day.
Personally Speaking: Lisa, who sits on the North SA Chamber board of directors, says, “Social U has created great interaction among communications professionals across our city.” Lisa says she enjoys the discussion at events and committee meetings, “I have the pleasure of working with great communicators: lifelong pros, bright young hotshots, brand experts – among the volunteers and the Chamber staff.” Lisa explains that most marketers are still learning when it comes to digital and social media, and she says, “Social U is a great forum for this type of professional education.”